LinkedIn Ads

LinkedIn is "the most professional" of the most important social media platforms, which is now used by over 450 million users worldwide. And since LinkedIn's main goal is to have professional connections and updates, it should always be part of a company's social media strategy, at least as an official company presence, possibly as a…

Google Smart Shopping Campaigns

With Smart Shopping, Google shows once again what is now possible with artificial intelligence. Not only does it stay on top of ongoing optimizations in campaigns, it even lets you automatically create and select ads and placements. In this post, I'll take a closer look at this new possibility and one thing in advance: As…

Instagram Stories

Instagram Stories is a feature that allows users to post photos and videos that disappear after 24 hours. Like Snapchat, the photos and videos shared in your Instagram story are short-lived and can only be viewed 24 hours a day. Instagram Stories are a great way to interact with audiences and an easy way to…

Hannes Kirchbaumer

Supporting companies in setting up the right strategy for their digital success.

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